The IOC selects Bonito to join Olympism365

Huge news alert!

P S
Co-Founder, Bonito Foundation

We're absolutely buzzing to share that the International Olympic Committee has selected Bonito Foundation to join the Tech365 Explore think tank as part of the Olympism365 Innovation Hub!

Sport for good! Technology! Innovation! Teamwork! This is exactly our kind of beautiful game, and we're excited to step onto this global field.

Joining a Global Team of Innovators

As one of 25 international organizations chosen for this initiative, we'll unite with an incredible team of innovators worldwide. The connections and collaborations that will emerge from this initiative perfectly align with our mission to bring together those who use sport as a force for positive change.

We're honored to be playing together with remarkable people representing these organizations:

Leveraging Technology for Greater Impact

With over 25 years in the tech industry, I've witnessed its constant evolution—both positive and challenging. At Bonito, we're not just tech enthusiasts; we're committed to developing a culture that fosters innovation while embracing accountability through our core values and principles.

We believe purposefully designed technology serves as a powerful equalizer and connector—creating innovations that positively impact both people and planet.

Thanks to generous backing from tech companies of all sizes (more on that in an upcoming post), we bring substantial capabilities to the table that we're excited to share with our fellow organizations in Olympism365.

Sharing Knowledge and Building Capacity

The initiative is led by Beyond Sport and Women Win - two powerhouses in the sport for development sector that we deeply admire. For a small, newly established foundation like ours, being recognized by the IOC alongside such established organizations feels like scoring the perfect goal in extra time!

Through this collaboration, we'll learn from others and share our expertise, strengthening our ability to educate and empower the entire football ecosystem. We'll elevate football for good practitioners with innovative approaches and equip grassroots coaches with frameworks that amplify their social impact. By bridging these worlds, we'll help transform how football serves communities worldwide.

Creating Solutions Together

Together with our new teammates, we'll harness our collective expertise in technology and sport for development to advance sustainable solutions that make a real difference. The knowledge-sharing and collaborative projects will directly strengthen our work with grassroots coaches and community builders.

Sport for good + Tech for good = Impact. And we're ready to play!

Written by

P S
Co-Founder, Bonito Foundation
Per blends digital expertise with football passion. A Creative Technologist since the late '90s and former agency owner, he's also a Youth Football Coach focused on girls' football (ages 10-15). Though currently on sabbatical from coaching, he's dedicated to amplifying the voices of people and organizations using football to create positive change.

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Insamlingsstiftelsen Bonito Foundation is a Swedish non-profit organization.

Organization number: 802482-6136
EU PIC: 874642987

Editor-in-chief and responsible publisher: Per Sandström

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